Establishing a streak

The hardest things about starting a blog in 2023:

• Figuring out how to structure the content repository - should I create a CI/CD pipeline to run the static site generator, or build locally and push to a separate repo in a submodule? Can I do both?
• Finding some consistent instructions for how to set up a custom domain name which forwards to static site hosting at a code repository - CNAME? ALIAS? A record? How long do I have to wait after making a change to be sure it hasn’t worked, and that I should try something else?
• ???
• Content.